AI Automation · Chicago

AI that helps your school
grow. convert. automate. measure.

I help ESL schools and medical training centers in Chicago automate repetitive work — leads, enrollment, follow-up — and finally see clear ROI on every ad dollar.

Accepting two new clients this quarter
Portrait of Prentice Alston
Prentice Alston '26
Scroll
01 / Services

A small set of services, done very well.

S.01

Lead capture & qualification

An AI front desk that answers prospective students 24/7, qualifies them against your program criteria, and routes to your team based on quality score.

ChatVoiceSMS
S.02

Ad-spend ROI tracking

Connect Google, Meta, and TikTok ads to your CRM and your billing system. Know within an hour which ad turned into a paying student.

AttributionDashboards
S.03

Enrollment automation

From form to first class: paperwork, payment plans, reminder calls to no-show recovery. The hand-offs that cost your team — automated end-to-end.

WorkflowIntegrations
S.04

AI strategy & training

Strategy work for owners and directors. Onsite AI and automation education and training to empower your team for the future.

AdvisoryRoadmaps
automate the boring
measure what matters
enroll more students
prove the ROI
automate the boring
measure what matters
enroll more students
prove the ROI
02 / Process

Five weeks, four steps, one working system.

P.01 — Funnel Audit Live
Job Fair92%
PPC38%
Flyer17%
Referrals9%
Follow-ups6%
Audit

We find where the money is leaking

Two weeks examining your funnel, ad spend, and CRM. We surface the three biggest places students fall out — and the dollar cost of each one.

What we look at
  • Lead-source attribution and channel cost
  • CRM hand-off gaps and dead-letter leads
  • Speed-to-lead, tour-booking drop-off and re-engagement systems
  • Ad creative fatigue and segment overlap
Why it's needed
  • Quantifies leaks in real dollars, not hunches
  • Aligns marketing and admissions on one number
  • Sets a measurable baseline for everything after
P.02 — Flow Map Draft
Ad Click AI Triage Hot → Call Nurture
Map

We draw the system before we build it

A blueprint of which steps get automated, which stay human, and how AI cleanly hands off to your admissions team — drawn before a line of code is written.

What we map
  • End-to-end student journey and touch-points
  • Decision rules for AI vs. human routing
  • Tone and guardrails for every automated reply
  • Integration surface across CRM, dialer, SIS
Why it's needed
  • Prevents the build phase from becoming guesswork
  • Gives admissions a say before launch, not after
  • Makes scope, cost, and timeline legible up front
P.03 — Build Sprint Wk 03
chatbotv1.0
voice
dashboardslive
crm syncok
emailv0.4
smsqa
billinglive
reports
loggingon
Build

We ship working automations in weeks

Chat agents, voice agents, dashboards, and data — connected to your existing tools. One record, one entry - no duplicates.

What we ship
  • Chat and voice agents wired to your CRM
  • Live dashboards for marketing and admissions
  • SMS / email nurture sequences with AI replies
  • QA harness with replayable conversation logs
Why it's needed
  • Working software in weeks, not quarters
  • Every component is observable and reversible
  • Your team learns to edit prompts without engineering
P.04 — ROI Live +312%
$4.20
return on $1 ad spend
Measure

We prove ROI in dollars, weekly

Live dashboards or weekly e-mails, showing cost-per-enrollment by channel, by campaign, by program. You see the payback in real time, and we tune against it weekly.

What you see
  • Cost-per-enrollment by source and program
  • AI agent containment, escalation, and CSAT
  • Speed-to-lead and tour-show-rate trends
  • Weekly ROI report, delivered to your inbox 
Why it's needed
  • Proves the system pays for itself, in dollars
  • Surfaces the next leak before it becomes one
  • Keeps the engagement honest after launch
03 / Live Demos

Touch the work. It's live.

demo.prentice.ai/esl-chat
D.01 / Lead Qualifier LIVE

AI front desk for ESL programs

Watch a prospective student get qualified, scheduled, and routed to the right program — in a few targeted question / messages.

Try the demo →
demo.prentice.ai/dashboard
QR CODE / ENROLLMENT
$184
↓ 41% vs last 30d
ROAS
4.2x
↑ 0.8x vs goal
Spend → Enrollments (30d)
D.02 / Attribution LIVE

The ROI dashboard owners actually open

Real-time spend, leads, and revenue from every ad platform — joined to your CRM, broken down by program.

Try the demo →
demo.prentice.ai/pipeline
Inquiry Maria S. — CNA Program New
Qualified Carlos R. — TOEFL Prep Warm
Tour Alma D. — Phlebotomy Booked
Application Jin H. — Business English Hot
Enrolled Sofia K. — EKG Tech Paid
Job Placement Katarzyna J. — Rush Medical Center Employed
D.03 / Pipeline LIVE

Every prospect, every stage, no spreadsheet

Traceable student and family information across multiple programs through job placement. Shows real impact to donors and employers.

Try the demo →
demo.prentice.ai/voice
"Hi, I'm calling about your CNA program…"
D.04 / Voice Agent LIVE

Bilingual voice agent that books tours

Picks up at 10:42pm, answers in English or Spanish, qualifies on the call, and books straight into your calendar.

Try the demo →
04 / Case Studies

Real schools. Real results.

Cost / Enrollment$142
ROAS5.1x
Response time12s
ESLLakeview2025

Lakeview Language Institute

Cut cost-per-enrollment in half by replacing 6-hour email response time with a 12-second AI front desk. Spanish + Mandarin ready.

−51%
cost / enrollment
2.8×
tour bookings
12s
avg response
Monthly enrollments+87%
Ad waste−$41k/yr
Programs tracked9
MedicalWest Loop2025

West Loop Medical Training

Joined six ad platforms to their billing system. Found $41k/yr being spent on a TikTok campaign that produced exactly zero enrolled students.

+87%
enrollments
$41k
ad waste cut
9
programs tracked
No-show rate−68%
Calls handled / mo2,340
LanguagesEN · ES
PhlebotomyPilsen2026

Pilsen Allied Health Academy

A bilingual voice agent now books 80% of tours and recovers no-shows automatically. Director got her Saturday mornings back.

−68%
no-shows
2,340
calls / mo
EN·ES
bilingual
01 / 03
05 / About

Hi, I'm Prentice.

Prentice with the team in Chicago
Chicago · 2026

I started this business after introducing automations to my previous boss while I was a teacher at Focus Edu in Downtown Chicago.  She was losing great prospects to slow follow-up and ad budgets, not to mention changes in visa policies these last few years. 

This all happened organically for me since the new skills I was learning at that time was valuable to her and the business -- Today, I hold a Fractional AI partnership with F.E., monitoring and upgrading the system.   

I work hands-on with a small number of ESL and medical training centers across Chicago —quality over quantity— building practical AI systems that pay for themselves inside 60 days.

Based in
Chicago, IL
Working with
3 schools quarterly
Avg. payback
~58 days
Stack
Custom · OpenAI · Twilio · HubSpot

Let's find $50k
hiding in your funnel.

20-minute working call. We'll look at your numbers together. If there's nothing there, you'll know in the first ten minutes.

Email
Phone
(708) 971-6300
Response
Within 4 hours